“We’ve always done it that way”
We heard an interesting story this week we’d like to share…
A new head teacher joined a school and was shocked to see the financial outgoings each month. Making it his mission to cut back on costs, he decided to implement a full audit across the school to find out if any unnecessary payments were being made, and brought in a team to help him discover where they could make some savings.
On visiting the canteen, the audit team discovered that every day the school cooks created two large trays of rice pudding, and every day both trays would go in the bin, untouched. After two weeks of watching this, one of the team went to the head teacher and asked, “Why do the canteen staff continue to make two large trays of rice pudding every day, despite no one eating them?”
The head was dumbfounded! He had no idea this was happening and couldn’t see the logic in why this was being done. He decided to investigate and went to find the caretaker, who had been at the school for years. “Do you know why they are doing this?” he asked. “Yes, I think I know the answer” the caretaker told him, “10 years ago some important visitors came to the school, who the head teacher at that time wanted to impress. He took them to the canteen for lunch and on the way one visitor told him his favourite sweet was rice pudding. “Well that’s very fortunate,” said the Head happily. “Our cook makes the best rice pudding I’ve ever tasted.’ They queued for lunch and as they approached the sweet counter, the head noticed that unusually there was no rice pudding. He turned to let his visitor know but he could see the look of disappointment on his face. Afterwards the head was incensed and demanded from that day onwards there was two trays of rice pudding available every single day.”
On hearing the story, the head went to the canteen staff and asked them why they continued to make the rice pudding, even though they went in the bin every day. Confused, they looked at one another for an answer, until one of them said, “That’s what we’ve always done…no one has told us to do anything different!”
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In a recent survey conducted by ParentMail, 35% of schools told us that they spend on average £100 a week on postage – that’s £3800 a year. When we asked them why, the main reason they gave was “We’ve always done it that way”.
50% of schools also admitted that they still send information home through pupil post, even though 75% said they recognised that communication to parents by text and email was the most effective way to reach parents!
Are your school still spending thousands of pounds each year using out of date methods to communicate to parents, simply because “you’ve always done it that way?”
Book a free demonstration today and we’ll show you how, with ParentMail, you can cut your school costs by thousands each year. Email email@example.com today.